EMAIL MARKETING & GRAPHIC DESIGN CASE STUDY:

LUXURY CRUISE CONNECTIONS

SUMMARY: Luxury Cruise Connections (LCC) had a stagnant and inactive database. I was hired in 2013 as a Marketing Manager to help create better marketing campaigns that will increase brand awareness and grow the company’s database.

I have created and launched daily marketing campaigns that grew LCC’s subscriber list by 48% by offering visitors insider access to weekly and monthly deals in exchange for their email address. Each campaign had an average of request rate of 16%.

Emails in database
Average Views
Number of clicks
Average requests
Here are examples of banners I created for the campaigns I launched.
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